Why is newborn photography so expensive?

We hear this question more often than not. Professional photography, like newborn photography, is entirely different than any kind you’re able to take on your smartphone! Newborn photography is a craft in and of itself that takes perfected skills to accomplish.

Running a professional, full-service photography business is not the same as having a passion for photography as a hobby. There are costs associated with running any business that most people dismiss when it comes to photography.

• – Equipment such as lights, cameras, and lenses.
• – Specialized computer equipment and editing software.
• – Props such as backdrops, headbands, hats, baskets, blankets.
• – Continued education to ensure clients are receiving to absolute best portraits.
• – Advertising and marketing.

In addition, a considerable amount of time is dedicated to your newborn photography behind the scenes that you do not get to see!  The session itself, which can take two to three hours on average, is the smallest part of the process. In most cases a baby handler is on-site for safety. A large amount of time is dedicated to other areas such as:

• – Cleaning and disinfecting props before each and every baby.
• – The design and set up of scenes.
• – The session lasts approximately 2-3 hours.
• – Washing/Sanitizing soiled blankets and props from the session.
• – Careful backup and handling of all images.
• – Hours and hours of enhancements and editing to ensure the perfect final portraits.
• – Sneak peeks on social media and blog posts of the highlights from your session.
• – Designing and ordering enlargements, fine-art portraits and albums.

Bottom line: Newborn Photography is an investment that becomes more and more valuable over time. As your baby grows to a child, teenager and into adulthood,  your newborn photography will bring you back to where it all began.

Hiring a professional to capture moments like these are worth every penny because you have only one opportunity to get it right! Newborn photography needs to be captured when your baby is less than 3 weeks old.